PMA February 2010 : Page 45……….Introducing a European Success story: A success that will stick with 310 million kids between 2 and 74.....… The photo-sticker craze started in Holland, but soon spread all over Europe. After 3 years of market success the Sticker Boy is now being released to the American market. The options are endless. Sticker Boy allows the customer to have his or her own photographs produced as puzzles, magnets, postcards or stickers, adhering to anything from schoolbooks to personnel files and refrigerator doors. The Market is huge; with +80 million refrigerators and more than 310 mil- lion kids between the age of 2 and 74, in the US alone, the sales potential is astronomical – the smaller Sticker Boy models are used in retail stores and minilabs. Mrs. Karoliina from Fotolinja Oy, Finland, working with Sticker Boy and Poli Printer. “In the first year, after we introduced the Sticker Boy at Fotolinja Oy, we produced more than 100,000 sheets of sticker-photos. In Finland one sheet of 12 pre punched sticker photos retail at 5.90€ ($8.90). A sheet with 4 pre-punched magnetic cards, each 2 ¼ by 3 ½ inch, retail at 23.60€ ($35.00).” - Reijo Kutosaho Managing Director, RK Photo Consulting OY. Thiele Photo, Germany. March Heinze: “We are lucky to have the Sticker Boy machine. At Thiele we produce more than 2 million sheets of Photo-stickers per year, more than half of those in the 2-month season in the fall. With a total production of 3.2 mil- lion portrait packages per year more than 60% of Photo-stickers. Our customers the packages contain retail one sheet of 16 sticker-photos at 3-6€ ($4.75-9.25)”(More at www.poli-pro-usa.com/thiele) Distributed in North and South America by POLIELETTRONICA-USA Inc 503 846 1492 – 800 675 1493 -www.poli-pro-usa.com C ome me e t t h e S t i c k e r B o y a t b o o t h 2 8 5 2 , PMA 2 0 1 0 Publication List |
